Digital Creative Industry "Podcast" As Development Media Literature

Abstract

Purpose of this research is to find out how the change of literary form into podcast in the development of literary works in the digital era as well as the influence of podcast in literary learning. Thus, researchers will explore literary content in podcast and how changes occur from written literature to podcast in the digital era. In this study, the researcher used a qualitative approach. Research data collection techniques using interview and survey methods. Researchers interviewed 10 people, with the majority from Raja Ali Haji Maritime University. Furthermore, the survey method was carried out through an online questionnaire. As a sample, researchers took 44 people as respondents with an age range of 19-25 years and had listened to podcast. The population of respondents includes students in the Riau Archipelago. The list of questions in the questionnaire consists of 9 questions, of which 5 are closed questions (answers have been provided) and 4 open questions (answers from respondents). Based on this research, it was found that podcast media can be an alternative development literature because the preference for digital media is getting higher every day. Researcher Podcast use as an
alternative medium to develop literary works is the podcast “Sandiwara Sastra" which is transfer ride literature to shape audio. As a result, shape introduction creation literature this can be a medium to interpret the importance of the role and benefits of literature itself in upgrade interest public specifically college student. The recommendation from this research is to present media alternative this expected could strengthen existence literature for college student.