Integration of COBIT 2019 and BYOD: An Empirical Analysis of Performance Measurement in the Context of the Balanced Scorecard

Abstract

The Information Technology (IT) department must align with corporate goals and adapt to evolving data processing methodologies. This study investigates the integration of Bring Your Own Device (BYOD) strategies into IT-Balanced Scorecard (IT-BSC) systems to optimize IT structures and enhance strategic alignment, aligning IT-BSC with general COBIT processes and Key Performance Indicators (KPI) based on the outcomes of the empirical study. The research reveals that BYOD significantly impacts IT strategy and efficiency, enhancing operational processes and increasing alignment with business objectives. BYOD also boosts end-user satisfaction by improving internal processes and service delivery. However, initial challenges of BYOD, such as increased costs from security investments and training, might be balanced by long-term efficiency gains. Additionally, BYOD supports stronger strategic alignment, improving communication between IT and business teams, which contributes to higher customer satisfaction. The adoption of COBIT strengthens governance and compliance, ensuring robust oversight and adherence to regulatory standards. The study discusses the rising adoption of BYOD in Europe and underscores the necessity of managing BYOD initiatives effectively. It concludes with a recommendation for an implementation model that integrates BYOD into IT-BSC systems, focusing on continuous monitoring and validation to ensure successful strategy execution and alignment. This approach promotes agility, adaptability, and effective business-IT alignment, thereby enhancing organizational performance in a dynamic environment.